Is there anything Roger Federer cannot do? After establishing himself as a legendary figure in the tennis community, the Swiss maestro has now ventured into the realms of business while diligently keeping up with different endeavors. And in his most recent collaboration with a $63 million American brand, the 20-time singles Grand Slam champion came up with a unique idea as he fused his remarkable tennis legacy with a stylised eyewear collection.
Federer has now partnered with the American luxury brand Oliver Peoples to launch a high-performance eyewear collection that provides comfort and stability. The RF x Oliver Peoples collection introduces elements of the former Swiss tennis player’s legacy on the grass courts of the Wimbledon Championships, where he won eight titles during his competitive journey. The number 8 plaque denotes his major triumphs at the grass Grand Slam event and also his birth date, Aug 8, 1981.
via Getty
LONDON, ENGLAND – JULY 04: Former Wimbledon Champion, Roger Federer of Switzerland is seen during day two of The Championships Wimbledon 2023 at All England Lawn Tennis and Croquet Club on July 04, 2023 in London, England. (Photo by Julian Finney/Getty Images)
There is a custom core-wire pattern and an octagonal RF metal logo that is inspired by Federer’s vintage tennis rackets. The collection also features ‘Mr. Federer’ sunshades and optical glasses frame designs, which the Swiss tennis icon also wore at The Met Gala, where he was the co-host. He said, “This shape is what I wore to The Met Gala, and I wanted to find a way to incorporate it into the collection but in a more sporty way.”
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Speaking about his collaboration with the Los Angeles-based brand, the former tennis ace also opened up about one of the ‘main goals’ of the eyewear collection.
As he came up with the idea of an eyewear collection that features elements of his tennis legacy, the 20-time singles Grand Slam champion talked about how sunglasses are something that he always enjoyed. Federer said, “Sunglasses are something I’ve enjoyed as my sport has required me to chase the sun 80 per cent of my life.” Comfort and stability are paramount for Federer, as he came up with the idea of eyewear frames and designs that are fit for athletes while providing stability for a modern sporty lifestyle.
Notably, the tennis legend’s goal was to create sunglasses that could be used both off and on the court. He said, “One of the main goals of our collection was to create sunglasses that could be utilised in every aspect of one’s routine — off or on the court.” What do you think of the Swiss tennis icon’s latest collaboration with the American luxury eyewear brand? Let us know in the comments section.
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