With U.S. President Donald Trump’s tariffs set to kick off next week, Canadian consumers are bracing for impacts on both sides of the border — and organizing efforts to buy Canadian instead.

After a 30-day suspension, Trump said tariffs on Canada and Mexico are “going forward” on March 4. The threatened tariffs include a 25 per cent levy on Canadian goods and a 10 per cent tariff on Canadian energy.

Since Trump took office in January, Canadian officials, including Prime Minister Justin Trudeau, have urged Canadians to buy domestically and support local businesses and products. Patriotic shoppers have responded enthusiastically, seeking local alternatives to American goods in grocery and liquor stores, boycotting U.S. travel, and cancelling American subscription services.

For those devoted to buying Canadian at the grocery store, a host of new phone apps help identify domestic products. However, finding Canadian alternatives to American cleaning and personal care products, fashion, and homeware can be more challenging — challenging but not impossible.

Yahoo Canada’s shopping editors will be updating and adding to our How to buy Canadian guide over the coming days and weeks, so make sure to check back regularly for the latest Canadian brands, products and businesses to support. Don’t see a brand you love? Email us at yahoo.canada.lifestyle.editors@yahooinc.com

“Made in Canada” vs. “Product of Canada” vs. “Canadian owned” vs. “Based in Canada” — what’s the difference?

Unlike at the grocery store, where “made in Canada” labelling is made clear, the origins of fashion, beauty, personal care and home brands can be difficult to decipher. Is “made in Canada” the same as “based in Canada?” What about a Canadian brand no longer 100 per cent Canadian-owned, like Hudson’s Bay and Tim Hortons?

To satisfy a “Product of Canada” claim, Canada’s Competition Bureau requires non-food products to meet a “higher threshold of Canadian content” (98 per cent). “Made in Canada” claims are subject to a 51 per cent threshold of Canadian content “but should be accompanied by a qualifying statement indicating that the product contains imported content.”

When a brand is based in Canada or owned/designed by Canadians, that doesn’t automatically mean it’s made in Canada. Shoppers still choose to support a Canadian-owned or founded business, but its manufacturing may occur overseas. That said, buying from online and brick-and-mortar Canadian retailers can help support Canadian workers, too. Roots, for example, is no longer completely Canadian-owned, but its leather goods are still hand-crafted in Toronto, Ont.

Buy Canadian: Canadian alternatives to American products

If you’re looking to shop local Canadian products, here is a list of Canadian beauty, fashion, home and personal care brands to support — and their American alternatives that may become more expensive in the following weeks.

If you see a Canadian flag 🇨🇦 next to the brand, that means it is both Canadian-owned and manufactured in Canada.

🇨🇦 Canadian cleaning brands

🇺🇸 American cleaning brands

Procter & Gamble (P&G) brands, including Tide, Mr. Clean, Swiffer and Dawn. The Clorox Company brands, including Clorox Bleach, Pine-Sol, Liquid-Plumr and Clorox Disinfecting Wipes. Reckitt Benckiser brands, including Lysol, Dettol, Finish and Woolite. Church & Dwight Co. brands, including Arm & Hammer and OxiClean. SC Johnson brands, including Windex, Glade, Pledge and Scrubbing Bubbles.

🇨🇦 Canadian personal care brands

🇨🇦 Canadian beauty and makeup brands

🇨🇦 Canadian home brands

🇨🇦 Canadian fashion brands

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