GENERAL MERCHANDISE NEWS

American Golf has launched a new service for companies, golf societies, charities and tour groups in which it will provide personalised clothing for large events.

With the introduction of My American Golf – Corporate and Societies, personalisation will be available on a range of items from leading golf brands such as Titleist, Under Armour, TaylorMade, FootJoy, Callaway, PING and Stromberg.

Products suitable for customisation will include polos, caps, balls, bags and gifts.

Scott Taylor, American Golf customer marketing director, said: “Our goal is to bring the same level of excellence in personalised golf merchandise to the corporate world and larger groups.

“We understand that event clothing and apparel is used time and time again, which is why we prioritise high-quality, durable products and fast turnaround times. We are committed to delivering nothing but the best to our clients.”

American Golf has partnered with the Slick Stitch product personalisation company on the service.